... Build Your Brand "Gift cards have allowed us to be more flexible in our marketing campaigns - a huge benefit that we weren't able to offer with a traditional paper gift certificate program." - Phil Tudanger Director of Marketing J&R Music World

... Increase Sales "Melting pot patrons have introduced their friends and family to our restaurants through the use of gift cards - allowing us to realize incremental revenue through a non-traditional advertising method!" - Bob Johnson President / Chief Operating Officer Melting Pot

... Improve Customer Service "Gift cards have been a big hit with our customers. They work seamlessly across our retail, catalog and Internet sales channels and provide our customers with a convenient way to give the gift of choice." - Lee Rea Web Site Manager Patagonia

... Manage Your Finances "Right from the start, gift cards were easier and faster to process at the point-of-sale. The electronic gift card also does not require the necessary paperwork needed for using paper gift certificates." - Marty Blacksone Online Retail Director / Zumiez Gift Card Coordinator, Zumiez